Archive for the ‘CPanel’ Category
Google owns a big share of the market on the Internet. If you get your site ranked in Google, you will receive massive traffic. In fact, for many webmasters, the majority of the traffic comes from Google. Google provides such high quality traffic that if you run an online business, you can’t afford to ignore this giant search engine. That is why more and more marketers are learning how to perform SEO for your websites.
What is SEO?
SEO stands for search engine optimization. It is a process that requires you to optimize both on-site and off-site factors to achieve better rankings in Google. When done right, it can be highly rewarding. It is beyond the scope of this article to go into SEO, as there are many factors involved. But one of the most important factors is Google PageRank.
We see Google PageRank being discussed a lot in webmaster and SEO forums. The question is, is PageRank relevant to SEO?
PageRank is Google’s way of indicating whether the site is an authority site or not. It has a ranking of 0 to 10. The majority of the sites will rank between 2 and 5. A handful will rank between 6 and 8. Only top sites like Google or Microsoft get a rank of 9 or 10.
A high PageRank, however, doesn’t guarantee higher rankings in the search results. Keyword relevance has got nothing to do with PageRank. If you have a web page with highly relevant content, you can still rank for certain keywords even if your PageRank is 0. So don’t get carried away with PageRank. Relevant content with tons of relevant back links will be more beneficial to your site.
In fact, Google is starting to downplay the importance of PageRank, since many webmasters rely on this indicator to buy and sell links. This is a manipulative technique that may skew the search results, and Google is not too happy about it. They even removed PageRank from their Webmaster Central.
The birth of TrustRank.
More and more webmasters are starting to look at TrustRank instead of PageRank. A high PageRank doesn’t guarantee high rankings, but a high TrustRank has a major impact on the rankings. If Google trust your site, and sees it as an authority site, you can rank for almost any keyword.
A slew of factors are being discussed in the SEO forums, most of which are similar to PageRank factors. For instance, back links and relevant content still matters. But TrustRanks look at a website more closely than PageRank. It will consider the loading time, whether there is regular updates, as well as the domain age.
However, till today, even though a lot of buzz has been generated about TrustRank, there is no official confirmation from Google that this rank exists.
When optimizing your site for the search engines, just be sure to observe good webmaster guidelines. For example, don’t use any link cloaking or doorway pages. Post high quality content and host your site on a fast loading server. Build back links to your site gradually and your site will soon be a trusted site.
It is becoming more popular for hackers to try to brute force attack your Joomla administrator to gain access to your administrator. Using this method they bombard your admin form with thousands of usernames/password until they find the right combination. Since Joomla doesn’t let you choose the admin username when installing they already know the username, this makes it twice as easy. If you want to add additional security, and who doesn’t, it is fortunately very easy.
#1: Change the admin username
The first thing to do is change the default admin username. First login to your control panel (often cPanel) and go to your database editor (normally phpMyAdmin), then select the Joomla database and browse to the jos_users table. The original user is user id 62, so edit that entry. Pick a username other than “admin”. Doing just this step will stop almost any chance of being hacked since most will just try the default username.
#2: Choose a better admin password
Now you’ll need to have an admin password that is difficult to guess. You’ll want to have at least 8 characters with a mix of lower case letters, upper case letters, numbers and special characters.
#3: Use .htaccess protection
With .htaccess protection there will be 2 logins needed to get into your Joomla admin. BuyHTTP’s Joomla hosting accounts are protected by a firewall that automatically blocks would-be hackers after 5 failed login attempts. .htaccess protection can be enabled by logging in to cPanel (or your hosts control panel) and clicking the Password Protect a Directory button. You can then select the “public_html/administrator” directory to protect, and add users who you want to be able to login.
These few, easy steps will exponentially increase the security of your Joomla installation.